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Google, YouTube Lawsuit Investigation: Video Ad Fraud?

Google, YouTube

Attorneys are investigating whether a class action lawsuit can be filed against Google after new research has suggested that the tech giant may have misrepresented the quality and nature of its video ad placements. A report by Adalytics found that “significant quantities” of video ads were being shown on third-party sites instead of YouTube and were muted, autoplayed, could not be skipped or otherwise failed to meet Google’s own quality standards.

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Advertisers who paid to run video ads on YouTube and the third-party websites and apps that make up Google’s video partner network.
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